Social Networking Software: The Secret Behind the Success of Facebook and Twitter
A social networking software is what makes or breaks a social networking site. When your social network software does not offer enough features that can entertain or keep your target market coming back to your site, then chances are your social networking site won’t be a success. On the other hand, if you use the right tool to create a social networking site, more people will come to your site and use it. Indeed, using the right social networking script is the secret behind the success of giant networking like Facebook and Twitter.What a Good Social Networking Site Can Offer?
A good social network software should offer various features that users can use to collaborate or communicate with each other. Since the main purpose of social networking sites is to bring people together, then a good software to use are those that allow you to serve that purpose. Here are features that a good community software should offer:
Instant Messaging
Every social network should have this feature as this is the fastest way users of a certain site to reach each other and talk to each other in real time. Most especially if you want to create a successful community site like dating site, this feature should be one of the features that you should offer on your site as it allows people or users to get to know other people in real time, thus making their “search” for their special someone fast.
Video Posting
Video posting is also another feature that helped Facebook become the top social networking sites to date. This feature allows users to post or share their videos with their friends and other users. This feature also allows users to watch other people’s videos. If you are looking to build a community site to promote your own product, this feature is one thing that you should also offer on your site. With this feature, you can post videos about your products and enhance your users awareness about your products.
Forums and Blogs
These features are also two of the features that you should look into when selecting a community software. If you want to create your own dating site, offering a blog feature on your site is one effective way users can get to know someone. The blog feature allows your users to keep an online diary or just express their opinions about certain topics. Thus, this feature allows them to easily get to know each other or to have something to follow or look forward to everyday.
Forums are also another smart feature that can draw a crowd. If you want to keep your site interesting and have something that users can look forward to, then forums are one of the features that you can offer on your site. Forums allow users to comment or express their opinions on certain topics and also allow users to communicate with each other.
These are just some of the features that a good social networking software should offer. Fortunately, there are software products that offer more than these features. Chameleon, for instance, offers amazing features that allow users to create a unique community site that can draw millions of users like Facebook does.